Reply Focus Email Marketing System
Want to collect and send information automatically via email? This email marketing system handles the complete email marketing loop from the web forms necessary to collect contact information on your web site, the script to process the collected data, to the autoresponder for sending emails and auto replies to incoming messages.
Where Reply Focus differs from other email autoresponder software lies with the emphasis on the collection and processing of valuable customer data and using that data to trigger campaigns and customize emails.
This unique software tool makes a single database from all your mailing lists which can then be segmented at will with categories and tags to organize your contacts into segments based on precise data. You can then target campaigns to selected email addresses within the database and mix and match clients to campaigns.
Campaigns are the core of this email marketing system and setting up the campaign all takes place without having to leave the form.
An email campaign is the process used to achieve a goal and campaign creation follows the same process that is used manually. The tabs deal sequentially with each logical segment of the process. For instance if your goal is to get subscribers for your book club then the campaign tabs through the pages where you choose which system emails and mail servers to use, then what info to collect from subscribers and generate the appropriate form for your website. Next are the email messages handled in the three pink tabs, the scheduling, any attachments, and the message contents.
That is followed by the optional double opt in and lastly you assign members to the campaign. You can batch add members from previous campaigns, categories, tags, or combinations of these or even individually for best results for your targeted email marketing.
Reply Focus provides easy to use affordable email marketing software with autoresponders for Windows with no monthly fees and no ads or banners in your messages.
9 Powerful benefits Reply Focus offers..
No ongoing fees - no service related constraints.
Outsourcing autoresponder functions can be a costly exercise. Normally rates vary according to the number of emails sent so as your business grows and your customer base expands, your monthly auto responder service bill increases. The single purchase fee for Reply Focus provides all the benefits of an email marketing manager 24 hours a day 7 days a week with no ongoing fees, no restraints on the number of domains, number of emails per batch, number of follow-up e-mails, text length etc.
Permission based email marketing is not always necessary or feasible. If you're in business its quite likely you already have a loyal customer base where having to request opt in permission to keep in contact with them would do more harm than good. With Reply Focus single or double opt ins are at your discretion. Anyone who has tried changing autoresponder services and lost a large part of their mailing list from enforced double opt in confirmations in the process will appreciate the huge advantage here.
Eliminate lost opportunities from less than ideal customer service.
With Reply Focus its easy to ensure that incoming emails from clients receive immediate receipt acknowledgement. Customer contact can be managed throughout the sales process from prospect to post sale "thank you" emails. No more failing to contact a prospect or forgetting to deliver requested information. Lag-time between a customer request and the answer arriving in their inbox is virtually eliminated.
Make customers feel special with personalized emails
Everyone loves to feel special and fuelling this perception in the minds of your customers will do wonders for your bottom line. With Reply Focus its easy! You decide what client information to capture and use in personalizing e-mails to prospects, clients etc.
Say for instance you own a pet shop and have a client base of pet lovers. Some have cats, some have dogs, some have both etc. Now you have in stock a new line of cat food and would like to let your customers know all about it. If you bulk email to the entire mailing list those without cats will regard the email as junk mail and are unlikely to rush to open future emails from your company. However if you have a means of establishing who has cats and who has dogs or both etc then you could target in this instance only those who had cats and wouldn't they be happy to continue hearing from someone who knew not only that they had a cat but also specific details like how many, names breeds etc.
Have greater control over email deliverability
If an email is not delivered you get a 'failure to deliver' or email bounces message. Sometimes emails can't be delivered e.g. if the email address is no longer active, but most times the error is of short term duration e.g. host is down or inbox is full. Bulk sender services generally limit the number of unsuccessful tries (usually 1) but if you're in control many times the problem is easily rectified and you can resend the email with successfully delivery.
Quickly and efficiently relay information to customer base
Got a message for your customers? Press a button and let them all know. Maybe its a special offer or a new product release or perhaps some support issue that might be of general interest. With Reply Focus you can prepare your e-mails at leisure and schedule them for release when required.
Respond to an email addresses other than the sender's
Say for instance you have a form on your site which is filled in to request information or a demo etc with a submit button which when pressed sends an email to you containing the form contents. The email address that you want for the auto reply is not the sender's email address. Instead you want to get to the address that is contained in the body of the incoming message as part of the form contents. With Reply focus information can be extracted from the form content.
Prepare in advance for upcoming events
With Reply focus its easy to schedule a campaign in response to an event some date in the future. You can schedule broadcasts, campaigns and follow-up e-mails by date or time and link related campaigns into folders.
Improve business functionality without extra staff
Most customer queries, requests for information etc occur over and over again. Instead of having to deal individually with each one with Reply Focus you prepare the message once and reproduce it any number of times. Now it's really easy to respond to e-mails, build customer relationships with periodic newsletters, email broadcasts of future events etc, with no increased workload and without the need for extra staff. Reply focus opens the door to optimized email marketing and unlimited email advertising whilst building a reputation for prompt responses and reliability.
Maintain privacy and control of your customer database.
No need to worry about handing over your client list or customer database to any third party. It never leaves your computer and is always totally under your control.
Reply Focus includes everything needed to
- Automatically send, receive, process and respond to emails with unlimited autoresponders
- Automatically respond to any email message from unlimited domains.
- Generate web forms to easily collect data e.g. email addresses on your website
- Make the script to transfer the web form data into the auto responder
- Extract data from forms within e-mails
- Auto subscribe (single or double opt-in) and unsubscribe people from your list
- Import current customers and subscriber lists
- Send professional-looking personalized email campaigns in text and HTML with attachments
- Send test messages
- Manage MULTIPLE campaigns
- Selectively target email addresses for specific marketing campaigns
- Auto reply from unlimited number of email (POP3) accounts
- Have different 'send from' and 'reply to' addresses
- Handle bounces (undeliverable emails)
- Manage your client liaison process with autoresponders in Windows
And much more, all for one single payment of $97 with NO ONGOING monthly charges!
Want more? See the full list of features of this email marketing campaign software and email autoresponder
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